https://www.siegelvision.com/home daily 1.0 2022-08-24 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1542312188809-IKKE3JWRN1Y9L3NRCZOJ/AlanSiegel.jpg ABOUT - WHO ARE WE? WHY SHOULD YOU CARE? We are an award-winning brand identity and communications consultancy founded by Alan Siegel. A high powered group of passionate, decisive strategists, storytellers, and clear thinkers focused on developing bold, dynamic brands across companies and industries– with a distinctive personality, and voice to rise above the noise. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1500474551148-95G85Y19NADKJGNTOV7W/alansiegelwork.jpg ABOUT - OUR PHILOSOPHY In a world plagued by complexity, our work is governed by a passion for clarity. We organize every engagement with clarity in mind and help purpose-driven organizations to achieve clarity of identity, clarity of expression and clarity of experience. Our commitment to Clarity Above All means we deliver clear, hard-hitting solutions that inspire action and drive impact. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1537813743933-WET6FM1RGY44C96NVSF8/alansiegel.jpg ABOUT - Founder and CEO https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1537813749010-EUDBMIDTGO1F2JTMIPST/lucilleprof.jpg ABOUT - Chief Operating Officer https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1537813747445-XKRD08GUQF0I009M9SCT/ireneprofile1.jpg ABOUT - Chief Clarity Officer https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1537813750450-IWWPWI7O8NJF35EDACST/thiaBIO.jpg ABOUT - Simplification Consultant https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1598454041800-EB2HQ7F609BGJBXNZUHE/Matt_Website.jpg ABOUT - Senior Art Director https://www.siegelvision.com/insights daily 0.75 2019-06-21 https://www.siegelvision.com/insights/a-world-where-every-child-succeeds monthly 0.5 2019-06-21 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1561148880613-9M79A4QG3OBQ78WJZ10D/pc7.png INSIGHTS - A World Where Every Child Succeeds https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1561148688228-JHJ7OT3TXFAKZOM09AJ7/ParentChild.png INSIGHTS - A World Where Every Child Succeeds https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1561148742494-IYGVX9QLZRL3N7VWAF1L/pc6.png INSIGHTS - A World Where Every Child Succeeds https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1561148781395-KOAHXAGPGT7K1WHXVXZZ/pc2.png INSIGHTS - A World Where Every Child Succeeds https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1561148838478-RKXGJECV8G3AKYVKNX9T/pc3.png INSIGHTS - A World Where Every Child Succeeds https://www.siegelvision.com/insights/loyaltyprograms monthly 0.5 2019-06-20 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1551113040577-MTWXC7YH0WKYC58E97WF/loyaltycard3.JPG INSIGHTS - Complexity is the coward's way out Photo from Wikimedia Commons https://www.siegelvision.com/insights/simplicityisthesolution monthly 0.5 2019-06-20 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1547065858361-4DCM1SZ7FYYNS68DOB9E/simplifybuthow.jpg INSIGHTS - Go Forth and Simplify...But How? https://www.siegelvision.com/insights/purposestatement monthly 0.5 2019-06-20 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1537461036528-1ZOVL825I2GMVLYX5FQP/AlanGlasses.JPG INSIGHTS - If you don’t have a purpose you don’t have a prayer Alan Siegel https://www.siegelvision.com/insights/10-brand-voice-lessons monthly 0.5 2019-04-05 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1540993690908-9WU9ACPQG6648E1NAHPZ/alanpicture.jpg INSIGHTS - 10 Brand Voice Lessons by Alan Siegel - Brand Voice Lessons Alan Siegel, CEO and Founder, Siegelvision https://www.siegelvision.com/insights/alansiegelonsimplicity monthly 0.5 2019-05-07 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1533748625716-U7GVM412KD5EZ6P80S31/alansiegel.jpg INSIGHTS - Alan Siegel on how to embrace simplicity in communication and build a distinctive brand voice Alan Siegel, Founder and CEO, Siegelvision https://www.siegelvision.com/insights/sportsbranding monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1527609395843-DMAXAWA2WC0WF1TJ9RSE/nbaalansiegel.jpg INSIGHTS - Big leagues: Brand and reputation in the biggest sports on earth photo by: WBUR https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1527619426258-RLKMDCDIYLDM84GMR9RO/jerrywestlogo.jpg INSIGHTS - Big leagues: Brand and reputation in the biggest sports on earth Photo of Jerry West that inspired the NBA logo: Logo My Way https://www.siegelvision.com/insights/contentisking monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1526056817512-TA9KM32RWHYRZTFYU470/onlinetermsandconditions.jpg INSIGHTS - Online Terms and Conditions:  Rusting Suits of Armor? https://www.siegelvision.com/insights/buildingabrandidentity monthly 0.5 2019-06-20 https://www.siegelvision.com/insights/howtobuildadistinctivebrandvoice monthly 0.5 2019-06-20 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1520433742087-HJ2YHVRJJJP1W4PZTOX2/alansiegel.jpg INSIGHTS - How to build a distinctive brand voice Alan Siegel, CEO and founder, Siegelvision https://www.siegelvision.com/insights/nonprofitsturningtopros monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1507832669374-G5NRPCQBZBQVVFEMG79G/alansiegel.jpg INSIGHTS - To Sell Themselves to Donors, Nonprofits Are Turning to the Pros Alan Siegel, CEO and Founder, Siegelvision https://www.siegelvision.com/insights/brandingdentistry monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1498246119609-P3UWBXTTMGHK4MPTX6RQ/alansiegelbrandnew.jpg INSIGHTS - A Brand New Beginning https://www.siegelvision.com/insights/empathyclarity monthly 0.5 2018-10-31 https://www.siegelvision.com/insights/thepurposedrivenbrand monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1496430166210-O72RSDMD4D7JXZKWCPAP/alansiegel.jpg INSIGHTS - The Purpose-driven Brand Is Key To 21st-Century Success - In building a brand voice, clarity is critical. by Alan Siegel https://www.siegelvision.com/insights/alansiegelnbalogo monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1493132932931-PDGOPMNIMM5LIJHZAKGP/alanwithNBAlogo.jpg INSIGHTS - Alan Siegel and the inspiration for the NBA logo https://www.siegelvision.com/insights/brandingjohnjay monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491325580910-57XAE2YFZY1VHAKI4ABR/johnjaylogo.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324117449-ISM4UU2ZMLEMYZH21MAV/brandingjohnjay.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324247254-1S08GTK6P4FWN9H948EL/johnjaybranding.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324462541-HQB3FK8O99LZ7MXV4ZBU/johnjaybranding.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324600241-R38OZLK9PNZZ0W5Z17KD/Eli.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324644187-SN8P5KNLKA8T1KNP40EN/gloriasteinem.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324953119-CZKG00YJJ82KDZQYMD9L/johnjaybranding1.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324953134-UR0ZKCRTS6MKD6HT18BI/johnjaybranding2.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324953613-8RVEQM36FHWDZ5E8Q870/johnjaybranding3.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491324953602-C0XXZNDR6WCRKJ6VBYJD/johnjaybranding4.jpg INSIGHTS - Branding A “Cop College” in the Age of Social Unrest https://www.siegelvision.com/insights/brand-products-or-services monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1490634661035-BJK6AUGDM9ZKUUYNXCL7/ireneetzkorn.jpg INSIGHTS - Is It Harder to Brand Products or Services? https://www.siegelvision.com/insights/irwincoreybyalansiegel monthly 0.5 2019-02-05 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1487958051990-SXYI33PMJ38I8TSVSEJU/irwincorey.jpg INSIGHTS - “If we don’t take direction soon, we’ll end up where we are going” – Irwin Corey Irwin Corey performing in 1966. An admirer, the critic Kenneth Tynan, called him “Chaplin’s clown with a college education.” Credit ABC Photo Archives, via Getty Images https://www.siegelvision.com/insights/luxuryofsimplicity monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1487766709579-6GXMTK85SQK2UBCHOFFJ/alansiegel.jpg INSIGHTS - The Luxury Of Simplicity https://www.siegelvision.com/insights/claritysimplicity monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1484631970476-VGQ0GSUKDFVTOKJ03MKA/ireneetzkorn.jpg INSIGHTS - Do Clarity and Simplicity Differ? Irene Etzkorn with our Art Director, Matt See https://www.siegelvision.com/insights/rocktheworldbysimplifying7things monthly 0.5 2018-10-31 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1481315598598-U6W85AQ2E97W190RXJ2F/ireneetzkorn.jpg INSIGHTS - Rock the World by Simplifying Just 7 Things https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1481315211217-YXKVFL7ZV1QDSQ2X2KER/simplifyingthings.jpg INSIGHTS - Rock the World by Simplifying Just 7 Things https://www.siegelvision.com/insights/alansiegeltips monthly 0.5 2018-11-06 https://www.siegelvision.com/insights/uniquejobtitles monthly 0.5 2018-11-08 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1478539596808-2U8HJQAKEQJME04WFQI0/irene.jpg INSIGHTS - Would You Put Servant Leader on Your Resume? https://www.siegelvision.com/insights/googleunderstands monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1476218474250-ZSI5CKCILWLGFBGO3N13/image-asset.jpeg INSIGHTS - Accomplishment vs. Perception of Ease – Google Understands the Distinction https://www.siegelvision.com/insights/mcdonaldssimplicity monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1472211378845-E73C8J15UA14E0VO43HQ/mcdonaldssimplicity.jpg INSIGHTS - McDonald’s Is Loving Simplicity photo: McDonald's https://www.siegelvision.com/insights/droppinganchor monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1471956563467-6C2FPDJ6PXQ4P2AJW7WS/purposeasanchor.jpg INSIGHTS - Dropping Anchor in the Sea of Identity https://www.siegelvision.com/insights/brexitlessons monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1471542807564-FINB599BQGMFWYK076PT/claudesinger.jpg INSIGHTS - What branding lessons did Brexit teach us? https://www.siegelvision.com/insights/contentisking1 monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1470761148969-R218CWYT8S2GQ2RCWCPG/ireneetzkorn.jpg INSIGHTS - Unleashing Thought Leadership from Subject Matter Experts Irene Etzkorn, Chief Clarity Officer https://www.siegelvision.com/insights/alansiegelwburnews monthly 0.5 2018-11-06 https://www.siegelvision.com/insights/2016/7/20/the-foundation-of-your-organization-is-your-identity monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1469465244649-XJ3DK1B4DOTFJWUFX0XU/alansiegeldublin.jpg INSIGHTS - The foundation of your organization is your identity Alan Siegel, chief executive of Siegelvision Picture: Conor McCabe https://www.siegelvision.com/insights/alansiegelinterview monthly 0.5 2019-02-21 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467991287683-XV3L76LXZ3594QP46G9Q/alansiegelinterview.jpg INSIGHTS - Simplicity and Clarity https://www.siegelvision.com/insights/livingwithrisk monthly 0.5 2019-03-13 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1552443004884-UD1B9R47Q9J2LXPOM6Y2/surgeryhospitals.jpg INSIGHTS - Scalpel, Clamp, Mask, Gloves and a Graphic designer photo credit: Wikimedia https://www.siegelvision.com/insights/mlbalansiegel monthly 0.5 2018-11-06 https://www.siegelvision.com/insights/whatmatters monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467689211230-NN80E3NB1BMDVC5K0EB2/whatmatters_siegelvision.jpg INSIGHTS - The Only Disclosure that Matters is What We Actually Understand https://www.siegelvision.com/insights/talkwithpeople monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467687239507-82XQPNQGR1EMAH0RSGFN/image-asset.jpeg INSIGHTS - Talk with people, not to them https://www.siegelvision.com/insights/journeymapping monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467688635478-ZHM8F3LDJMZ9F2YWF4VY/image-asset.jpeg INSIGHTS - A Journey Map Must Have a Destination https://www.siegelvision.com/insights/plainpowerful monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467689839843-EDU20P0Z8F0XY7NC0R9N/image-asset.jpeg INSIGHTS - Plain, Powerful, Presidential https://www.siegelvision.com/insights/brandvoice monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1466129994566-HALY0G776HA81KOIQODX/image-asset.jpeg INSIGHTS - BRAND VOICE: A DIFFERENTIATOR IN THE AGE OF DIGITIZED NOISE https://www.siegelvision.com/insights/dmiawardsiegelvision monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1466130202002-UR40O28TKJZDXLCQEZ7U/image-asset.jpeg INSIGHTS - SIEGELVISION RECEIVES FIRST PLACE FOR JOHN JAY COLLEGE WORK AT DMI GALA https://www.siegelvision.com/insights/alansiegellupus monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1466130478164-OWJDWP7ZE1Q9ZFQ9MP6Y/image-asset.jpeg INSIGHTS - ALAN SIEGEL RECEIVES LUPUS FOUNDATION’S VISIONARY AWARD https://www.siegelvision.com/insights/breakinggroundsiegelvision monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1466130940648-A9LLSY6SCVC5S7D6RHWV/image-asset.jpeg INSIGHTS - SIEGELVISION’S WORK WITH BREAKING GROUND MENTIONED IN NEW YORK TIMES, CRAIN’S BUSINESS https://www.siegelvision.com/insights/siegelvisioncomplexity monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1466165089084-A02VXP9WS59EVF6TQ0AN/image-asset.png INSIGHTS - CONFUSION IS UNDERMINING THE VALUE OF LOYALTY PROGRAMS https://www.siegelvision.com/insights/siegelvisiongoldenrule monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467690343959-1JPTN1B4RUCF9RTESGY8/image-asset.png INSIGHTS - Have Brands Forgotten that The Golden Rule makes Money? https://www.siegelvision.com/insights/alansiegelveteransday monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1536687688496-AWES94VYNMTJUPV155QP/Alansiegel.JPG INSIGHTS - ALAN SIEGEL SPEAKS AT JOHN JAY ON VETERANS DAY https://www.siegelvision.com/insights/healthcaresiegelvision monthly 0.5 2018-11-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467691563675-XTZC4KO3423UEWWHYV25/image-asset.jpeg INSIGHTS - UNDERSTANDING THE PAIN OF OTHERS WOULD HELP HEALTH CARE INSURERS https://www.siegelvision.com/insights/category/Simplification monthly 0.5 https://www.siegelvision.com/insights/category/sports monthly 0.5 https://www.siegelvision.com/insights/category/alan+siegel monthly 0.5 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We gave them a new look, new logo, new street outreach uniforms and a Times Square billboard featuring a new tagline: Breaking Ground — Building and restoring lives. We created a film to tell their brand narrative, a story so inspiring that we were able to get New York’s most camera-shy celebrity to appear in it. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1484621468789-FQYVH9T73NH1HEW70A0D/Breaking+Ground+Case+Study+1.13_For+Website_Page_5.jpg BREAKING GROUND - Siegelvision - Breaking Ground Siegelvision rebranded them as BREAKING GROUND to better reflect their innovative history and their ability to build affordable housing. We gave them a new look, new logo, new street outreach uniforms and a Times Square billboard featuring a new tagline: Breaking Ground — Building and restoring lives. We created a film to tell their brand narrative, a story so inspiring that we were able to get New York’s most camera-shy celebrity to appear in it. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1484621471780-0FX77YM9XWPLD4QLZYLO/Breaking+Ground+Case+Study+1.13_For+Website_Page_7.jpg BREAKING GROUND - Siegelvision - Breaking Ground Siegelvision rebranded them as BREAKING GROUND to better reflect their innovative history and their ability to build affordable housing. We gave them a new look, new logo, new street outreach uniforms and a Times Square billboard featuring a new tagline: Breaking Ground — Building and restoring lives. We created a film to tell their brand narrative, a story so inspiring that we were able to get New York’s most camera-shy celebrity to appear in it. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1484621475045-8CIG4LZ7ZR57T38TZFT1/Breaking+Ground+Case+Study+1.13_For+Website_Page_6.jpg BREAKING GROUND - Siegelvision - Breaking Ground Siegelvision rebranded them as BREAKING GROUND to better reflect their innovative history and their ability to build affordable housing. We gave them a new look, new logo, new street outreach uniforms and a Times Square billboard featuring a new tagline: Breaking Ground — Building and restoring lives. We created a film to tell their brand narrative, a story so inspiring that we were able to get New York’s most camera-shy celebrity to appear in it. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1484621477920-NFXCYSESS8FCN8YCX5XE/Breaking+Ground+Case+Study+1.13_For+Website_Page_8.jpg BREAKING GROUND - Siegelvision - Breaking Ground Siegelvision rebranded them as BREAKING GROUND to better reflect their innovative history and their ability to build affordable housing. We gave them a new look, new logo, new street outreach uniforms and a Times Square billboard featuring a new tagline: Breaking Ground — Building and restoring lives. We created a film to tell their brand narrative, a story so inspiring that we were able to get New York’s most camera-shy celebrity to appear in it. https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1484621467960-XCM8N216FBHTCTYXLETD/Breaking+Ground+Case+Study+1.13_For+Website_Page_4.jpg BREAKING GROUND - Breaking Ground Siegelvision rebranded them as BREAKING GROUND to better reflect their innovative history and their ability to build affordable housing. We gave them a new look, new logo, new street outreach uniforms and a Times Square billboard featuring a new tagline: Breaking Ground — Building and restoring lives. We created a film to tell their brand narrative, a story so inspiring that we were able to get New York’s most camera-shy celebrity to appear in it. https://www.siegelvision.com/404page daily 0.75 2017-10-06 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1491425873801-N39CP8RSJ9LNPOXJXBIC/svn404.jpg 404page - We can't seem to find the page you're looking for. https://www.siegelvision.com/team daily 0.75 2020-08-26 https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1533224076809-1OACBBFE8649R434O6VG/lucilleprofile1.jpg TEAM - Founder and CEO https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1533224076846-54LUZSALBI5RLT4GDT2U/lucilleprof.jpg TEAM - Chief Operating Officer https://images.squarespace-cdn.com/content/v1/575aa1df20c6479da3b9f454/1467859544092-UDJHU5A2Z0I815JJAW10/ireneprofile1.jpg TEAM - Chief Clarity Officer Irene is the intern who just wouldn’t leave. 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