Chief Creative Officer

Frank was born in Taiwan and moved to the U.S. when he was 11.  He didn’t speak a word of English and that fact made him understand sooner than most the importance of visual communication.   

Within 10 years, Frank would earn a Bachelor of Fine Arts from Cornell University and would then study advertising at the School of Visual Arts.

Frank has worked at leading agencies in New York, using his considerable creative abilities to help a surprisingly diverse range of clients in banking, beauty, insurance, health, travel and other industries. 

Before joining Siegelvision, Frank led the in-house design team at the Robin Hood Foundation, one of world’s most innovative and influential nonprofits. There he created the iconic 12.12.12 logo for “The Concert for Sandy Relief,” the widest distributed live musical event in history.

Frank loves music, helping non-profits, and Fire Island.

He’s an avid art consumer and collector. When he is beguiled by a new piece of art he has the uncanny ability to forget that his art collection is already larger than his tiny NYC apartment.

Frank’s Hidden Talent:

He knows more about Madonna than any living human.


Frank Liu

Chief Creative Officer